Make your ad fund go the extra mile...

Using automated retargeting as a catalyst, the Adwerx Enterprise Localized Franchise Advertising Platform expands a franchise brand’s digital reach and offers franchisees the opportunity to buy into digital advertising for themselves.  With Adwerx, franchisors can be confident that all franchisee advertising follows national branding guidelines, while enabling franchisees to apply their own localized messaging.

Franchises utilizing Adwerx Enterprise see these benefits from the service:

  • Automated, localized digital advertising that strengthens the national brand and reaches potential customers wherever they’re spending time online

  • Accelerated recruitment of new franchisee prospects and franchise development efforts

  • Growth of franchisee bottom line and improved retention of franchisees

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Why Retargeting?

98% of initial visitors to your site won’t convert to customers. Retargeting is the solution; it allows your company to stay in front of an audience that has already expressed intent, and drives subsequent visits to your site or foot traffic to your locations.

Adwerx Enterprise’s unique approach to retargeting allows you to achieve national branding with localized messaging, ensuring that your franchisees feel the power of retargeting for their own business.  The best part is, it is fully automated. Neither you nor your franchisees will have to lift a finger to manage campaigns, and when new franchises are launched they are seamlessly integrated into your retargeting.

When you provide automated retargeting to your franchisees you create buy-in for digital advertising.  Then, the Localized Franchise Advertising Platform empowers your franchisees to further your brand’s reach through geo-targeted and direct digital advertising they purchase for their own franchise.

How It Works

  1. You send a data feed with franchise level information to Adwerx and place a custom pixel on your website

  2. Adwerx creates custom branded ads for each of your franchises that are compliant with your brand’s standards

  3. Your ads are shown across mobile apps, websites (including top sites like ESPN, NYT, WSJ), Facebook and Instagram to people who have visited your site

  4. Adwerx builds a custom portal enabling your franchisees to participate in digital advertising themselves, multiplying your investment and extending your brand's reach

 

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About Adwerx

One of the fastest growing companies in ad tech, Adwerx makes digital advertising brilliantly simple.  Adwerx currently serves over 115,000 individuals and 50 firms, including RE/MAX, Coldwell Banker and others. Adwerx ads appear on a variety of popular websites and social networks, and over 13 billion ad impressions have been served across the U.S. and Canada.

 
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